Just when you think underground New York is dead in the midst of the big corporate fashion party, along comes Swede Magnus Berger, co-founder of Last Magzine. Yeah, the magazine basically showcases models like racehorses. And its also possibly an excuse for tall handsome Magnus (who has worked in fashion graphics) to meet leggy ladies.

But he got one thing right: not only inviting models like Lily Donaldson but also Swedish songbird Lykke Li and Pete Moren of Peter Bjorn and John to play on his pal’s rooftop. Bonfire lights blazed And a big screen illuminated pages of the latest issue, turning every few seconds.

The fun lasted until some moron threw a beer out the window on the head of a cop who looked up to the windows from Bowery. But I can still hear Lykke Li echoing in my ears.

Lykke Li from HUDSON JEANS on Vimeo.